The Story of Hostess

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frigidmagi
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#1 The Story of Hostess

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Commondreams
Born in 1930 in Schiller Park, Ill., the deceased was 82 years old at the time of passing, which ironically was the day before Thanksgiving.

Having long enjoyed the sweet life, the end was a bit bitter, for the dearly departed's estate had been mercilessly plundered in recent years by unscrupulous money managers. This left 18,500 surviving family members in dire straits. Indeed, the family contends that the octogenarian's death was not due to natural causes, but to foul play — a case of corporate murder.

This is the drama behind the sudden death of Twinkies. Fondly remembered as "the cream puff of the proletariat" (and less fondly as a sugar-and-fat bomb that delivered a toothache in one bite and a heart attack in the next), this industrial concoction of 37 ingredients became, for better or worse, an icon of American food processing.

The father of the Twinkie was James Dewar, a baker at the old Continental Baking Co. who saw the goo-filled tube cake as a way to keep the factory's confection machinery busy after strawberry shortcake season ended. Yes, the Twinkie was actually conceived as "food" for idle machines. How fitting is that?

But us humans happily swallowed this extruded marvel of comestible engineering. As a teenager, I probably downed my weight in Twinkies each year — and my long years on this Earth might well be due to the heavy dose of preservatives, artificial flavors and other chemicals baked into every one of those cellophane-wrapped two-packs that I consumed.

The Twinkie was the best-seller of Hostess Brands, a conglomerate purveyor of some 30 nutritionally challenged (but moneymaking) brand-name food products, ranging from Wonder Bread to Ho Hos. In the past year, Hostess racked up $2.5 billion in sales — yet it suffered a staggering $1.1 billion in losses. Thus, on Nov. 21, Ripplewood Holdings, the private equity outfit that had taken over the conglomerate in 2009, pulled the plug, solemnly announcing that Hostess simply couldn't survive.

Why? Because it was burdened with overly generous labor contracts, the firm's executives declared, adding that greedy union officials refused to save the company by taking cuts.

Wait a minute. They claim that the bereaved loved ones of the Hostess family killed the Twinkie? Holy Agatha Christie, that can't be right.

Remember the horrible murders in 1978 of San Francisco Mayor George Moscone and Supervisor Harvey Milk? At the killer's trial, his lawyer argued for leniency on the grounds that his client subsisted on a steady diet of junk food, which had addled his brain. This claim entered the annals of American jurisprudence as the "Twinkie Defense."

Even less defensible is the campaign by Ripplewood financial manipulators to lay the death of Hostess at the feet of loyal, longtime employees who, after all, need the jobs. In fact, far from greedy, Hostess workers and their unions have been both modest and faithful. Their wages are decent but not at all excessive — only middle class. And the charge that unions would not make sacrifices to help the company is a flat-out lie, for they had previously given back $100 million in annual wages and benefits to help it survive.

The true perfidy in this drama is not in the union, but inside Ripplewood's towering castle of high finance in New York City. After buying Hostess in a bankruptcy sale, these equity hucksters proceeded to feather their own nests, rather than modernize Hostess's equipment and upgrade its products, as the unions had urged. For starters, these profiteers piled an unbearable debt load of $860 million on Hostess, thus diverting its revenues into nonproductive interest payments made to rich, absentee speculators. Also, they siphoned millions of dollars out of Hostess directly into their corporate pockets by charging "consulting and management fees" that did nothing to improve the snack-makers financial health.

But it was not until this year that their rank managerial incompetence and raw ethical depravity fully surfaced. While the Ripplewood honchos in charge of Hostess were demanding a new round of deep cuts in worker's pay, health care, and pensions, they quietly jacked up their own pay. By a lot! The CEO's paycheck, for example, rocketed from $750,000 a year to $2.5 million.

Like a character in a bad Agatha Christie whodunit, Ripplewood — the one so insistently pointing the finger of blame at others — turns out to be the one who killed the Twinkie. Along with the livelihoods of 18,500 workers
The management has recently asked the judge to authorize payment of executive bonuses. The pensions of the workers have of course been gutted.

Crooksandliars
Via Daily Kos, a story that reads like a horror movie script. First, there is the "accounting error":
When I received my first paycheck from then Interstate Bakeries in 1999 it had a memo stapled to it. The memo announced that Wonder had just had the most productive quarter in baking history. It stated that the health of the company and brand had never been better. The break room was buzzing with excitement because our contract was soon to be up for renegotiation and this would surely mean smooth sailing. A few weeks later we got the 'oops' letter. Turns out it was all an 'accounting' error and the company was failing miserably.

Conveniently though, CEO Charles Sullivan and the board managed to sell their stock before word got out about the bad news. No jail time of course. In fact, Sullivan was brought back as a consultant after his resignation. Enron happened a few years later and at the bakery we were amazed how much attention they got compared to us.

Then there was the paycheck cut:

In 2005 it was another contract year and this time there was no way out of concessions. The Union negotiated a deal that would save the company $150 million a year in labor. It was a tough internal battle to get people to vote for it. We turned it down twice. Finally the Union told us it was in our best interest and something had to give. So many of us, including myself, changed our votes and took the offer. Remember that next time you see CEO Rayburn on tv stating that we haven't sacrificed for this company. The company then emerged from bankruptcy. In 2005 before concessions I made $48,000, last year I made $34,000. My pay changed dramatically but at least I was still contributing to my self-funded pension.

Yes, and when that deal was done Hostess was also under new management. Ripplewood Holdings and GE Capital Corporation had a 50 percent stake in Hostess. Harvey Golub, former American Express and AIG chairman, was the "management" arm of Ripplewood beginning in 2007. And look what happened next.

In July of 2011 we received a letter from the company. It said that the $3+ per hour that we as a Union contribute to the pension was going to be 'borrowed' by the company until they could be profitable again. Then they would pay it all back. The Union was notified of this the same time and method as the individual members. No contact from the company to the Union on a national level.

This money will never be paid back. The company filed for bankruptcy and the judge ruled that the $3+ per hour was a debt the company couldn't repay. The Union continued to work despite this theft of our self-funded pension contributions for over a year. I consider this money stolen. No other word in the English language describes what they have done to this money.

Yes, well. The timing on that is a little weird, because Hostess Brands turned over their pension plans to the PBGC back in 2010. The effect of it is essentially as the writer describes: Their contribution to the pension plans is lost to them. They will receive their PBGC earned benefit under a formula that allows their employer and equity fund owner to profit much at the expense of employees' pensions.

This is only the tip of the iceberg. As equity funds have taken more and more control of companies, they have also robbed more and more employees of a living wage, their pensions, and more. One need only point to how bankruptcy laws were rewritten to understand how Hostess investors managed to make a killing and protect their investment at the expense of their employees, who paid for it with their hard-earned dollars.

There ought to be a law against that.
But yeah it was totally the unions who killed hostess.
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SirNitram
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#2 Re: The Story of Hostess

Post by SirNitram »

Contact law: Worth exactly as much as tissue paper, it seems.
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#3 Re: The Story of Hostess

Post by General Havoc »

SirNitram wrote:Contact law: Worth exactly as much as tissue paper, it seems.
Which would of course be why it occupies half the legal system at any given point.
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#4 Re: The Story of Hostess

Post by SirNitram »

General Havoc wrote:
SirNitram wrote:Contact law: Worth exactly as much as tissue paper, it seems.
Which would of course be why it occupies half the legal system at any given point.
Which suggests my point pretty firmly. Half the legal system is made up of attempts and successes in not complying with contracts? Not to mention all the workers whose contracts and other legally binding agreements suddenly have zero worth on pensions.
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